Friday, January 30, 2015

International Currency Exchange Rates means Lower Pricing

Thanks to Global currency fluctuations, Nutshell has lowered its pricing by an average 6%.

Recently higher currency exchange rates meant that to maintain our margins we had to raise our pricing. However, now that the margin between the US and NZ dollar has widened, we are able to once again offer product at rates that our customers should be more comfortable with.

As one of the first Internet B2C traders (we started in 1997) we have experienced some wild fluctuations in the differing values between currencies. Rather than attempt to match every country's individual cash rates, we determined early on that the most equitable currency to price our product in was the USD.

Of course our local customers get charged in local currency because local sales attract local sales taxes.

Should the dollar rate between the USD and the NZD continue to widen (or narow) we may adjust our rates even more in the coming months.

In the meantime, please enjoy the cost-relief (however slight)  that international trading makes possible.

No comments: