Nutshell is all about selling little leather holsters made from natural leather. In a word; professionalism is what drives us everyday.
We work long hours to make sure (as much as possible) everything is correct and right on our website. That the links work. That the product matches are correct so that you will get the right product to best protect the device that you own.
It is not that easy a task, but it is one we have been doing now for over ten years. So I guess you could say that after all this time we must be getting good at it. Right?
Well, you would think so. And we would like you to think so.
But often it is not easy. Often armed with only the information available publicly on the inter-web we make judgement calls about product and the devices we just "know" they will fit. Or so we fervently hope.
It is not always the case...that the case we make will be the right case for you. If you get my drift. But we seem to score more often than not.
Occasionally we get great comments from our users. These we grab with both hands...look lovingly upon and copy into our website testimonials (we are sure you have seen them. Haven't you?) In case you haven't taken the time to look, have a read. They are all genuine. We promise.
But your comments are important to us; in fact we could say that they are our lifeblood / reason for being. Without you why the heck would we continue to do this; day after day; month after month; year after year.
Sometimes we all need a hand. You get one from us when you buy a Nutshell that provides the sort of protection other manufacturers dream about. We get ours when you tell us it worked.
Nice.
Friday, May 20, 2011
Saturday, May 7, 2011
Social Media - Getting the Message Out
In the 13 years we have been actively designing, promoting and selling Nutshell products, word of mouth has always been our strongest means of getting the message out.
We do not believe in constantly barraging our customers with email exhortations to "tell your friends". Rather we have depended on the fact that we make such great products that folk naturally want to share their good fortune in finding and purchasing our products with their friends...that it has been unnecessary.
And as we all know, in recent years the growth of 'social media' means it is now easier than ever for our customers (for that read friends) to tell their friends about Nutshell and our range of matches for our belt cases and the ever growing mobile phone marketplace.
Recently our hosting service, Network Solutions, added social media functionality to our catalog. That's the set of buttons you can now find at the top of the left hand column on every page. Clicking those makes it even easier for you to share your love of Nutshell with others.
For that - we sincerely thank you.
Thank you.
We do not believe in constantly barraging our customers with email exhortations to "tell your friends". Rather we have depended on the fact that we make such great products that folk naturally want to share their good fortune in finding and purchasing our products with their friends...that it has been unnecessary.
And as we all know, in recent years the growth of 'social media' means it is now easier than ever for our customers (for that read friends) to tell their friends about Nutshell and our range of matches for our belt cases and the ever growing mobile phone marketplace.
Recently our hosting service, Network Solutions, added social media functionality to our catalog. That's the set of buttons you can now find at the top of the left hand column on every page. Clicking those makes it even easier for you to share your love of Nutshell with others.
For that - we sincerely thank you.
Thank you.
Thursday, March 10, 2011
"Down Under" - Shaken - not Stirred
Location, location, location. That's the adage that makes a success out of the place you call home and/or the house you own - or so some folk would have you believe.
It sure is true for Nutshell, located as we are in the North of New Zealand. Unlike those Kiwis living three hundred miles away in Canterbury, in the warmer climes of Auckland we do indeed count ourselves fortunate for our location - beyond belief and an overwhelming sense of relief.
The result of those 'quakes in Christchurch has just stunned us, as a nation, into a strong sense of inevitability; que sera, sera; the ceaseless media coverage at the local level has left us speechless and somewhat like stunned mullets. An endless and ongoing outpouring of heart-felt grief at the senseless loss of life and destruction that took place at lunch time, 12:51 pm on February 22, when the ground shook, violently, in the heart of a bustling Christchurch, one of the South Pacific's most picturesque of cities.
http://canterburyearthquake.org.nz/
As the event sinks ever-increasingly into the background clutter of time and history, the news from the aftermath continues to overwhelm us locals; more than 10,000 properties now are to be abandoned and knocked down; destroyed. Entire suburbs swallowed in the relentless ooze of 'liquefaction'; their families and residents relocated 'someplace else' - like Auckland.
As the assault-by-media dies down we know way better than many other Kiwis that there is a world outside the immediate environment; we count ourselves very fortunate to have our customers living 'someplace else'. We have been heartened by the condolences that you have sent us; the notes and responses we share often containing a small mention of the disaster down South. It is appreciated.
As a New Zealand exporter of high quality, locally made leather products we want you all to know that we are fine; our piece of "down under" is intact. Life goes on.
"How may we help you?"
It sure is true for Nutshell, located as we are in the North of New Zealand. Unlike those Kiwis living three hundred miles away in Canterbury, in the warmer climes of Auckland we do indeed count ourselves fortunate for our location - beyond belief and an overwhelming sense of relief.
The result of those 'quakes in Christchurch has just stunned us, as a nation, into a strong sense of inevitability; que sera, sera; the ceaseless media coverage at the local level has left us speechless and somewhat like stunned mullets. An endless and ongoing outpouring of heart-felt grief at the senseless loss of life and destruction that took place at lunch time, 12:51 pm on February 22, when the ground shook, violently, in the heart of a bustling Christchurch, one of the South Pacific's most picturesque of cities.
http://canterburyearthquake.org.nz/
As the event sinks ever-increasingly into the background clutter of time and history, the news from the aftermath continues to overwhelm us locals; more than 10,000 properties now are to be abandoned and knocked down; destroyed. Entire suburbs swallowed in the relentless ooze of 'liquefaction'; their families and residents relocated 'someplace else' - like Auckland.
As the assault-by-media dies down we know way better than many other Kiwis that there is a world outside the immediate environment; we count ourselves very fortunate to have our customers living 'someplace else'. We have been heartened by the condolences that you have sent us; the notes and responses we share often containing a small mention of the disaster down South. It is appreciated.
As a New Zealand exporter of high quality, locally made leather products we want you all to know that we are fine; our piece of "down under" is intact. Life goes on.
"How may we help you?"
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